Discover how these myths affect your life
and why people won’t change when you show them the facts.




Myths affect everyone, even you. Find out how...

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Group Myth

'It is better to be part of a group than to be an individual.'

Commitment Myth

'It's impossible to change certain things in our lives once we have committed to them.'

Identity Myth

'You’re not good enough as you are, or, fitting in with others’ expectations will bring you happiness.'

Myth That You Can't Change

'You are fixed and certain in your being and earlier choices negate future change.'

‘Once again Clare has lifted the veil on why people behave the way they do – in this case why we resist change – and provides social justice advocates with simple yet powerful strategies to shatter the beliefs we hold about ourselves and our lives and to help others do the same.’

Katrina Fox – Journalist, Founder of Vegan Business Media